NOW Basketball Performance

Nothing outweighs work

Talent gets you noticed.
Work keeps you on the floor.

Individualized basketball development built to help players translate skills to the game — not just to the drill.

Coach running a live rep with an athlete
Coach working through a ball-handling rep
Coach and athlete in a defensive stance drill
Coach directing a rep from the court
Coach instructing during a session
Coach watching a rep from the baseline
Coach between reps during a session
--:--:-- The time is now

Training

Four ways in. One standard.

Same coach, same standard, whether it's a private workout or a full roster. Pick the format that fits the athlete.

01

Individual

One-on-one. The whole session goes to one athlete's weaknesses, corrected rep by rep.

02

Small group

Two to four players at a similar level. Enough competition to raise the pace, small enough to still get coached.

03

Group & clinics

Larger sessions on a single theme, heavy on reps, closing with live play.

04

Team

Skill development for a full roster, shaped around what your team runs and where it breaks down.

What gets built

Drills aren't the point.
The game is.

Anything an athlete works on here has to survive contact, pace, and a defender who gets a say in it. That's the filter every rep is held to.

Ball handlingControl with both hands, at game speed, with a plan for what comes after the move.
ShootingRepeatable mechanics first, then getting it off the way it actually happens in a game.
FinishingAngles, both hands, staying in control through contact instead of hoping for a whistle.
FootworkGetting downhill, stopping under control, creating space without needing a screen.
Decision makingReading what the defense gives and taking it on time, not two dribbles late.
Game situationsPick-and-roll, closeouts, late clock, scoring when the first option is gone.
Basketball IQSpacing, timing, and knowing why a possession worked so it can be repeated.
ConfidenceWhat shows up when an athlete has done the rep enough times to trust it under pressure.

In the gym

Recent sessions

Ball handling work
Shooting reps
Finishing at the rim
Footwork drill
Live one-on-one
Team session

Results

What parents and players say

Five families and athletes, from fifth grade through the pro level.

My son has been working with AJ since fifth grade. He built a foundation in footwork, ball handling and shooting that translated immediately to school ball and AAU, and over four years his coaching has adapted as my son moved from Modified to JV to Varsity. I can't recommend him enough for young athletes.
David CascinoParent of Owen Cascino
Our daughter has been training with Coach AJ for nearly two years, and we can't say enough about how he has helped her develop both the physical and mental parts of her game. She was hesitant in her offensive approach when she started — AJ was patient and encouraging, yet held her accountable every session. He has made an investment in her as an athlete and as a person.
Jayson and Amanda PopeParents of a NOW athlete
After working with AJ, my shooting off the dribble improved the most. I liked the accountability and the standard that was set each workout. These workouts helped my confidence in games and let me turn my weak points into strengths.
Matthew HerasameMarist · 3-year starter
Coach AJ has helped me improve my game a lot, especially my shooting. He pays attention to the small details and always makes sure I understand what I'm doing and how it will help me in real games. Since I started training with him every aspect of my game has improved drastically.
Gavin KincadeSection IX Champion
Training with Coach AJ has been great for my development. We work on key details of my game that need improvement while also polishing my strengths. He's taught me a lot about the mental side of basketball as well as the on-court side.
Tejan RugetteLee Academy · Uganda National Team

Track record

From five-year-olds to the NBA level

0Years developing players
0Youngest age trained
NBAHighest level trained
0Training locations

Start training

The time is now

Tell me the athlete, the level, and when you're free. You'll get times back that fit — usually inside a day.